Earbud – The Beginning Of Happy Plugs

What do you do when your looking for a product that doesn’t exists? – You make it yourself.

That is at least what Happy Plugs Founder and President Andreas Vural did. When Andreas did not find any colorful headphones to suit his fiancees personal style, he took matter into his own hands and spray painted some white headphones. At that moment Happy Plugs first product came to be – the Earbud. Andreas realised there was a gap in the market and was inspired to build a brand that allows consumers fashion freedom, where they can enjoy a wardrobe of headphones that can vary by style, mood and of course, music.

We proudly present the first ever Happy Plugs Earbud, handmade 6 years ago by Andreas Vural.

Since the launch of the first Happy Plugs Earbud, the success has been a fact. Today our products are sold in more than 10.000 stores in over 70 countries, worldwide in fashionable stores like colette, Le Bon Marché, Selfridges and Urban Outfitters.

The Happy Plugs love story started in Stockholm, Sweden, a city mentioned as the “Headphone Capital of the World” as well as “Powerhouse of Sound”. There are many successful tech companies in Stockholm and if you are interested you can read the interesting report done by Invest Stockholm,  “Stockholm – The birthplace of Musictech innovations”. Read the full story here: http://www.investstockholm.com/globalassets/images/artiklar/stockholm—the-powerhouse-of-sound_160607.pdf